#NationalFrenchFryDay
On National French Fry Day, we created a digital campaign that owned the conversation on this popular internet holiday — because let’s face it, McDonald’s fries are the best fries.
Social
We engaged fry lovers with video styles native to the Instagram platform and asked fun questions for a chance to win the giveaways.
Giveaways
Designed limited edition swag - floaties & towels, and social content that spoke to fry lovers across Canada.
